||Neil B. Abejuela, Operations Manager|
||Propia St. cor. Juan Luminton St., Malaybalay City Bukidnon|
||(+63 88) 828 3203/06|
||(+63 88) 813 3965|
||Special Citation:Ecologically-sound production|
Nature-friendly farming reaps sweet bounty
For Mt. Kitanglad Agri-Ventures Inc., nothing is sweeter than bananas that have been grown using eco-friendly farming methods. Sweet bounty indeed.
Conscientious is the word that best describe Mt. Kitanglad Agri-Ventures, Inc. (MKAVI), a company committed to practicing sustainable agriculture in the production of bananas for export. It is one of the first two Better Banana Project/ECO-OK certified farms in the Philippines given by the Rainforest Alliance last April 2002, a New York-based NGO dedicated to the conservation of the world’s tropical forests. Its’ commitment to ecologically sound farming practices ensures better environment not only for the people and farmers of Mt. Kitanglad, but also to its more famous residents, the nearly extinct Philippine monkey-eating eagle and some 16 species endemic only to Mindanao. MKAVI also extended its social responsibility to its surrounding communities by providing development programs and livelihood opportunities for about 1,000 people and more than 700 families through its Mt. Kitanglad Agri-Venture Multi-Purpose Coopertive (MOKAVECO).
MKAVI aims to be “100% organic banana farm in the next 5 years”, a dream that is not far-fetched, given all the plans and programs already being drawn up today. Examples of such programs are the state of the art drip irrigation system adopted from Israel; organic composting and green manuring; waste treatment facilities; and construction of contour canals and check dams. MKAVI’s highland bananas are marketed under the brand name “Chiquita” to Japan, the Middle East, and China, with Japan accounting for 63% of total sales. As part of its marketing strategy, MKAVI regularly meets with its customers and tours them to the plantation to gain their trust and confidence, as well as to show buyers their commitment to the best banana farming techniques.
For being one of the first two Philippine companies certified for using sustainable agriculture methods in producing export quality bananas, a 2002 GSA Special Citation is given to Mt. Kitanglad Agri-Ventures, Inc.
(This article was written for the brochure of the 2002 Golden Shell Awards)